public static function is_active() {
		if ( defined( self::DISABLED ) && constant( self::DISABLED ) ) {
			// The disable constant is defined and it's truthy.
			return false;
		}

		if ( getenv( self::DISABLED ) ) {
			// The disable env var is defined and it's truthy.
			return false;
		}

		/**
		 * Allows filtering whether the event status should be activated or not.
		 *
		 * Note: this filter will only apply if the disable constant or env var
		 * are not set or are set to falsy values.
		 *
		 * @since 1.0.0
		 *
		 * @param bool $activate Defaults to `true`.
		 */
		return (bool) apply_filters( 'tec_event_automator_zapier_enabled', true );
	}